ROI-Driven paid search optimization
Whether you’re looking to fill gaps or find a turn-key solution, our customizable social media advertising services can help. Learn more about our social media advertising company can help you capture paid social media traffic and turn it into revenue.
- Keyword and competitor research
- SKAGS (single keyword ad groups)
- Negative keyword pruning
- Ad copy optimization
- Landing page creation & optimization
- Search engine retargeting
How Can We Help You
Where do you stand now? We have strategies specifically curated for Your Business
Kickstarter
Take-off to Level-1
I want my new website to launch with SEO Optimized and Start Ranking
Accelerator
Scale up to Level-10
I am already making some revenue out of my Website. I want the profitability and revenue to be increased
Key-player
Scale up to Level-100
I want my business’s market share to be increased & become market leader in the chosen category.
what you get
What is included in our paid search marketing services?
When you partner with Numerique, you’ll gain access to our full range of paid SEM services. These services are designed to optimize every facet of your paid advertising, including:
PPC audit services
One of the first things we’ll do for your business is provide you with a full PPC audit. In the audit, we’ll evaluate every significant element of your existing PPC campaign and compile a report of what’s working and what isn’t. The report will break down every aspect of your PPC strategy and determine what you could improve. In addition, we’ll offer recommendations on how to improve them. In fact, if your business has over four employees and spends more than $1000 per month on PPC, you qualify for a free PPC audit! Just get in touch with us to get started.
Remarketing services
At Numerique, we specialize in helping you harness the full potential of remarketing, particularly through platforms like Google Ads. With Google Ads, you gain the ability to track the traffic to specific pages on your website and deliver targeted ads to those users who have visited those pages. Our team is dedicated to assisting you in setting up the necessary tracking mechanisms and creating captivating remarketing ads that effectively capture the attention and interest of your target audience.
Geofencing ad services
Numerique is here to provide you with comprehensive support in harnessing the potential of geofencing, ensuring that your ad campaigns are optimized for maximum impact. Our team of experts will assist you in identifying the ideal outer limits for your geofences and seamlessly integrate them into your Google Ads strategy. Using this information, we will assist in setting up geofences that precisely align with your objectives, reaching the right people at the right time and maximizing the efficiency of your advertising efforts.
Social media ad services
While Google Ads is undoubtedly a powerful advertising platform, it’s important to recognize that there are various other avenues to effectively display ads and engage with your target audience. Social media platforms, in particular, offer compelling paid advertising options that shouldn’t be overlooked. With users spending approximately 28% of their Internet time on social media, these platforms present a fantastic opportunity to connect with your audience.
Creating Success
What makes our social media advertisement services so effective?
Accurate Targeting
Picking the right keywords will only get you so far. We understand how to match the search intent of your target keywords with ad copy, CTAs, and landing pages that turn clicks into ROI.
Cut unnecessary costs
How do you know what works if you’ve never gotten results before? Our paid search managers have years of experience managing successful campaigns in a variety of industries. And we have the happy clients to back it up.
Cut unnecessary costs
How do you know what works if you’ve never gotten results before? Our paid search managers have years of experience managing successful campaigns in a variety of industries. And we have the happy clients to back it up.
Improve your ROI
Working with a Google Partner agency gives you a leg up. Not only are we certified in all types of Google advertising, but we also get access to direct support and other resources provided by Google. Your campaigns benefit directly from this exclusive insider knowledge.
Get your website to the top of SERPs
75%
68.7%
63%
The proof is in the numbers
Why paid search Ads can bring in the numbers
38%
of growth rate in brand awareness for businesses that start doing Search Ads
100%
of total clicks on search results page are Search Ads, serving as proof that a dependence on SEO alone limits your potential for more traffic and leads.
82%
of clicks on Search Ads are more likely to buy, making for better leads
Our Clients
Our step-by-step process
Maximize Your Search Potential With Our Innovative Approach
Market Research
We start with complete market research. We understand industry trends, consumer behavior, and the market competition. This foundational step helps us identify optimization opportunities, set clear goals, and establish key performance indicators to drive the strategic direction of your SEO campaign.
On-Page Analysis
Our team conducts a thorough analysis, evaluating elements such as title tags, meta descriptions, URL structure, etc. We check the content quality, page speed, and headings to ensure optimal performance. This audit reveals the strengths and pain points of your website and guide our optimization efforts.
Keyword Research
Keyword research is important to identify the search terms your target audience uses. We analyze search volumes, competition, and relevance to select the most effective keywords that align with your business objectives.
Competitors Research
We identify and analyze competitors targeting similar audiences and keywords. Understanding their strengths and weaknesses allows us to discover new keyword opportunities and link-building strategies. We support you to stay ahead in the competitive setting.
Keyword and Page Mapping
We organize keywords into clusters based on search intent and relevance. Our SEO professionals map these keywords to specific pages on your site, ensuring each page is optimized with primary, secondary, and tertiary keywords to maximize its search potential.
Content Strategy
Our content team crafts fine, engaging content personalized to the targeted keywords. We focus on addressing customer queries, building authority, and enhancing visibility in search results to drive traffic and establish thought leadership.
Backlink Creation
We identify valuable backlink opportunities and fix broken links. By utilizing backlink analytics, we build a robust backlink profile to improve search rankings and attract referral traffic from relevant sources.
Site Restructuring
Based on our audit findings, we develop a new site architecture, update the XML sitemap and robots.txt file, and migrate content accordingly. This restructuring ensures optimal site performance and better alignment with SEO best practices.
Performance Tracking
Regular performance tracking and updates ensure your SEO strategy adapts to changes in the market and continues driving growth. Regular monitoring and performance tracking are major parts of SEO. We analyze traffic, rankings, and conversion rates to measure the effectiveness of our SEO strategies. Also we make adjustments as needed.
Redefining strategies
At Search Engineers, we believe in redefining strategies to stay ahead of the competition. Our process involves analyzing current performance and identifying gaps. We implement innovative SEO techniques personalized to your business needs. Starting from thorough keyword research to competitor analysis, we adjust and refine our approach to maximize results.
FAQ
FAQs about paid search management
Looking to learn more about paid search management for your business? Browse our FAQs:
Paid search is a digital marketing strategy that involves online ads that appear at the top of search engine results pages (SERPs). Paid search ads typically look similar to organic search listings but have a label that distinguishes them as ads.
With paid search management services, you can expect a dedicated team of experts who will meticulously review and analyze your campaigns, ensuring that they align with your business objectives. Through continuous optimization, they will fine-tune your advertisements to maximize their effectiveness, reaching the right audience at the right time.
When it comes to paid search ads, Google Ads serves as a prime example of how the process works. Google Ads allows advertisers to bid on specific keywords they want their ads to appear for. When a user conducts a search on Google, the platform uses various factors such as keywords, ad settings, bids, and ad quality score to determine which ads to display.
Paid search can indeed be a valuable addition to your marketing strategy for several reasons: Audience Research, Precise Targeting, Quick Results, Bottom-of-the-Funnel Leads, Supplementing Organic Search Results. By leveraging the advantages of paid search, businesses can effectively target their audience, generate qualified leads, achieve faster results, and enhance their overall online visibility and conversion rates.